DMCNY Networking: Tuesday, March 24

Don't miss the first Networking Event of 2009 with the members and friends of the DMCNY. You'll get a free drink, hors d’oeuvres and 3 hours of great networking! Everyone is welcome. So, pass the word to your friends, employees and associates - the more the merrier!

DMCNY Spring Networking Event
Tuesday, March 24, from 6 to 9 pm
Galway Hooker
7 East 36th Street, between 5th and Madison avenues

Register on our website.

DMCNY Luncheon on March 12

From Buzz to Basics: How Email, Search & Social Media Work Together

Learn how marketing professionals from leading brands are integrating all the latest best practices in Online Marketing from Email to Social Media and beyond. Aaron Kahlow, CEO of Online Marketing Connect, the well known education site for Online Marketing, will tell stories from the field and share best practices that you can actually implement immediately.

Join us on Thursday, March 12 at the Yale Club (50 Vanderbilt Avenue at 44th Street). Networking & cocktails: 11:30 am; Luncheon & presentation: 12:20 - 2:00 pm

DM Articles & Reports

Two new reports from the DMCNY members are available on our website at dmcny.org.

• Direct Marketing Hiring Outlook Reflects Economic Landscape (02.2009)
  Marketers may expect more layoffs, hiring freezes and cutbacks in hiring until at least Spring, according to the first 2009 Employment Outlook Report. "Each of our key employment indicators are at all-time lows, with almost half of all participants telling us they currently have a hiring freeze," said Jerry Bernhart, who has been conducting quarterly employment reports for the DM community since 2001. "The worsening economic climate is taking its toll on direct marketers just like everyone else."
  
  
• Recession Resistant Marketing (01.2009)
  We were stunned by the speed of the economic collapse as we were barraged with bad news about layoffs, bankruptcies, and foreclosures. With all of the gloom and doom, consumers, businesses, and institutions are reacting in the same way—hoarding money and adopting a 'wait and see' attitude toward spending. But there is a bright spot for B2B marketers...