Our next luncheon will take place on Thursday, September 10th.
Extending the Value of Your Marketing Database: TV, Mobile, Online and Direct Mail, featuring Josh Herman, Multichannel Marketing Innovation Leader, Acxiom Corporation.
In this session, we'll discuss the opportunities, surmountable hurdles, and rationale for extending the value of your database marketing investment through multi-channel marketing using a consistent data framework.
We'll focus on breaking down the Tower of Babel that surrounds each marketing channel and discuss how to weave a common data thread through each to achieve purposeful multi-channel marketing.
Join us for what promises to be a great discussion! September 10 at the Yale Club in NYC, from 11:30 am to 2 pm. Register and get more info on dmcny.org.
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